Rotary Club of Innsbrook, YMCA mark more than 20 years of partnership


For over two decades, the Rotary Club of Innsbrook has been a key partner in the YMCA's Bright Beginnings program, ensuring children in need have the tools to start the school year with confidence. But the story of this partnership goes back to a chance moment that sparked a movement.

Since that first spontaneous shopping trip, the Rotary Club of Innsbrook has been a driving force behind Bright Beginnings, sponsoring hundreds of children each year and volunteering countless hours to make the experience memorable for local youth. “Service Above Self” is more than just a motto for the Rotary; it’s a way of life. The club’s commitment to Bright Beginnings has grown from that initial $1,300 donation to a long-standing, deeply rooted community tradition.

Every year, the Rotary members shop with children, helping them pick out clothes, shoes, backpacks, and supplies to ensure they feel prepared and confident as they enter the school year. For many children, this is their first time experiencing the joy of new school essentials, and it leaves a lasting impact not just on the students but also on the volunteers.

“We’re not just preparing kids for school; we’re giving them confidence and reminding them they matter,” said Lisa Hollier, a dedicated Rotary member with a deep passion for the Bright Beginnings program. “The joy on their faces when they leave with their new items is absolutely priceless.”


Partnership Between Rotary Club of Innsbrook and YMCA of Greater Richmond: Two Decades of Service to Local Youth

For over two decades, the Rotary Club of Innsbrook has been a key partner in the YMCA's Bright Beginnings program, ensuring children in need have the tools to start the school year with confidence. But the story of this partnership goes back to a chance moment that sparked a movement.

The Birth of Bright Beginnings

Bright Beginnings began in the early 2000’s  when Mary Theobold, a Tuckahoe YMCA board member, asked if there were families in need of help getting their kids ready for school. Jim East, a Tuckahoe YMCA board member and Innsbrook Rotarian, invited Bev Jennette, Associate Director of the Tuckahoe YMCA, to speak to the Rotary Club about the idea. Bev’s presentation inspired the club to pass the hat, raising $1,300 on the spot, just before the start of the school year.

On the Saturday before Labor Day, Rotary members, YMCA staff, and volunteers met at Walmart to shop for 13 children, providing them with clothes, backpacks, and school supplies. The event was a success, capped off with a treat of hot dogs and a photo for each child and volunteer. This spontaneous act of generosity marked the birth of the Bright Beginnings program.

Kay King, a member of the Rotary Club of Innsbrook and Executive Director of the Tuckahoe YMCA, helped guide the program’s growth. Under Bev’s leadership, Bright Beginnings expanded, engaging volunteers from companies like Philip Morris and Bank of America, as well as multiple Rotary Clubs. Tuckahoe YMCA supported Crestview Elementary, while the Shady Grove YMCA, also overseen by Kay, partnered with the Innsbrook Rotary to help children at schools like Woodman West.

What started as a small initiative is now a yearly tradition, serving hundreds of children and making a lasting impact in the community.

Rotary Club’s Continued Commitment

Since that first spontaneous shopping trip, the Rotary Club of Innsbrook has been a driving force behind Bright Beginnings, sponsoring hundreds of children each year and volunteering countless hours to make the experience memorable for local youth. “Service Above Self” is more than just a motto for the Rotary; it’s a way of life. The club’s commitment to Bright Beginnings has grown from that initial $1,300 donation to a long-standing, deeply rooted community tradition.

Every year, the Rotary members shop with children, helping them pick out clothes, shoes, backpacks, and supplies to ensure they feel prepared and confident as they enter the school year. For many children, this is their first time experiencing the joy of new school essentials, and it leaves a lasting impact not just on the students but also on the volunteers.

“We’re not just preparing kids for school; we’re giving them confidence and reminding them they matter,” said Lisa Hollier, a dedicated Rotary member with a deep passion for the Bright Beginnings program. “The joy on their faces when they leave with their new items is absolutely priceless.”

The Rotary Club of Innsbrook: A Legacy of Service

The Rotary Club of Innsbrook, part of Rotary International, has always been focused on creating positive change in the community. With projects ranging from global health initiatives to local education programs, the club has made a significant impact over the years. Bright Beginnings stands out as one of their most cherished endeavors, highlighting their dedication to the future of Henrico County’s youth.

Shady Grove YMCA: A Commitment to Youth

The Shady Grove YMCA, part of the YMCA of Greater Richmond, has long been committed to the development of children and teens. Through programs like Bright Beginnings, the YMCA ensures that all children, regardless of financial circumstances, have the opportunity to start the school year on equal footing with their peers. By providing clothes, backpacks, and school supplies, the YMCA fulfills its mission of nurturing the potential of every child.

Looking Forward: A Partnership for the Future

As Bright Beginnings continues to grow, the partnership between the Rotary Club of Innsbrook and the Shady Grove YMCA remains stronger than ever. The impact of this collaboration can be seen in the countless lives touched by the program, which now serves hundreds of children annually. From its humble beginnings, Bright Beginnings has blossomed into a shining example of what community organizations can achieve when they work together with a shared purpose.

“Our partnership with the Rotary Club of Innsbrook has been invaluable. Together, we’re not just meeting immediate needs; we’re building a brighter future for these children and our entire community.” said Jaime McClure, Regional Vice President at YMCA.

Raghavan Sadagopan, President of the Rotary Club of Innsbrook, explains, "This initiative goes beyond just providing school supplies. It's about showing these children that their community cares for them and that they are truly valued."

Bright Beginnings will undoubtedly continue to make a lasting impact on the community, ensuring that every child can walk into school ready to learn and grow, with the confidence that comes from knowing they are supported.